Woundtech Appoints Brian Wise as New Chief Executive Officer

Woundtech, a leading provider of technology-enabled wound management services, formally announced that Brian Wise has been named New Chief Executive  Officer (CEO). 

Brian Wise has Broad experience in the health care sector while focusing on the managed care industry. Experience includes P&L responsibility, general operations experience, design and launch of new products, contracting, cost-savings, compliance, and contract drafting.

His primary goal is to make people’s live easier, and he believes that everyone should be able to live healthier and less stressful lives regardless of their condition or circumstances. For the last 20 years, Brian has been working in the healthcare industry as an attorney, COO. And He believes that “Managing health is a challenge, but the right tools can make it easy”

Prior to joining Woundtech, he served as Chief Executive Officer for CIXHealth, a Health Management company in Fairfax, Virginia. Prior to CiXHealth, He worked as the founder and CEO of Advance Health, an in-home care company.

Brian is an avid reader who reads three books at a time. He also enjoys whipping up Blue Apron meals for his family and spending time with his two yellow labs and chocolate lab puppy.

Brian Wise is a seasoned managed care executive with extensive experience in government programs and also has exceptional experience in Provider and vendor contracting, provider relations, operations, government relations, cost-savings. He has Consistent goals like continue to operate and profitably grow health care businesses.

Prior to founding Advance Health, Brian was the Chief Operating Officer of Amerigroup’s Virginia health plan, overseeing a $120M business unit. Brian led provider relations, product development, compliance, and appeals for Coventry Health Care of Nebraska, successfully launching Medicare Advantage and Commercial expansions during his tenure. He also served as in-house counsel for Coventry Health Care in the corporate headquarters. Brian served as an associate at Epstein Becker & Green, one of the pre-eminent health care law firms in the country, and continues to advise health care investors and startups. Mr. Wise received his J.D. from the University of Virginia and undergraduate degrees in History and Political Science from Duke University. 

“I am excited to take this opportunity in woundtech, I am certainly looking forward to developing the company further with strategic vision & innovation to change the future of health care” commented Brian. In wound care, we are already delivering solutions that help reduce the cost and complexity of care while ensuring health equity. I feel like we are really making a difference to patients, to providers, and to payers.”

Under Brian’s leadership, Woundtech is set to thrive, making breakthroughs in technology, managed care and also, venturing into new national markets.

About Woundtech
Woundtech is a leading provider of woundcare services.  Woundtech dispatches clinicians directly to patient homes to provide treatment coupled with state of the art telemedicine, patient monitoring, and care coordination.  Woundtech currently operates in Florida, Puerto Rico, Texas, Arizona, Nevada, Utah, Ohio, New Jersey, and California.  Serving more than 50 major health plans and over 300 Managed Services Organizations (MSOs), Independent Practice Associations (IPAs), and large medical groups, Woundtech serves millions of patients from Puerto Rico to Hawaii. For more information, please visit

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